Zoho Registration Form

Experience: 0-2 Years
Assessment Date: 22nd Aug 2021, Sunday
Time: 11:00 AM
Duration: 2 hours
Mode of Test: Online

Designation: Digital Marketing Associate.

Job Description:

• Analyze data to develop actionable insights that can be measured and reported

 

• Manage websites, track marketing performance, and monitor data analytics.

 

• Conduct keyword research using various tools (like Keyword Planner, Ahref and Moz)

 

• Monitor SEO results and impact on pipeline goals, proactively provide recommendations and implement course adjustments when needed.

 

• Develop campaign copy/creative, text-based titles and descriptions; establish keyword creations and mapping to campaign goals

 

• Develop performance metrics to provide recommendations and continually revise campaign strategy

 

• Conduct A/B testing, analysis and reporting

 

• Monitor & Implement link building strategies and manage backlinks to build online authority

 

• Analyze trends and identify topics for video creation. Understand and create product videos.

 

• Monitor emerging industry trends and stay up-to-date of search algorithms, indexing and data modeling

 

• Work with internal teams on content creation and guiding the development of visuals and other creative assets for higher campaign efficacy.

 

 

Requirements:

 

• Fresher or 1 year experience in Digital marketing.

 

• Fast learner with excellent strategic judgment, problem-solving, and prioritization skills.

• Excellent creativity, copywriting, presentation, and communication skills

 

• Experience in optimizing landing pages and user funnels

 

• Experience with A/B and multivariate experiments

 

• Ability to think through the user journeys (on the website) and optimize


Note:
  • Invite link for the online assessment will be shared to your registered email ID on 21st Aug 2021 with all necessary instructions
  • You are expected to have a stable internet connection with good speed
  • Registered candidates, please do not miss to attend this test as it cannot be rescheduled to a later date.



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